Digital Marketing Coordinator
Company: Lodge Management Group
Location: Chicago
Posted on: May 16, 2022
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Job Description:
Lodge Management Group (LMG) is looking for a Digital Marketing
Coordinator to manage all digital communication with consumers to
increase brand awareness and drive revenue. The Digital Marketing
Coodinator is a critical member to the marketing team reporting
directly to the Marketing Director. This position is responsible
for active moderation, content creation and engagement on all major
social media platforms while adhering to the voice of LMG---s
various venues. In addition, this position is responsible for
creating and executing all content for our websites and email
campaigns, as well as, replying to customers on various review
sites. The ideal candidate will have a passion for marketing,
strong organizational skills and the ability to manage multiple
projects in a fast-paced work environment. We are looking for
someone who is outgoing, detail oriented, motivated, self-directed
and a problem-solver. www.lmgchicago.com Requirements Produces
compelling content across a variety of channels with an emphasis on
digital including social media, websites, landing pages and email.
Daily management of social media platforms including Facebook,
Instagram, and Twitter including creating, editing and publishing
content using the Sprout Social platform. Creates and manages a
comprehensive editorial calendar to promote and optimize content
that resonates with our various customer segments. Responds and
engages with comments and messages on social media channels and
review sites in a timely manner, as well as, monitor public
conversations via our listening platform. Actively monitors social
media trends and best practices to drive continuous improvement.
Tracks key KPIs and produces reports on social media and email
campaigns. Works closely with the Graphic Designer to create
engaging multimedia content (images and video) for email and social
media campaigns. Gathers customer feedback to inform sales and
venue management teams. Qualification Bachelor---s Degree in
Marketing, Business, Communications or relevant field 3-5 years
demonstrated social media or marketing communications experience,
including writing, editing and publishing content for specific
audiences Hands-on experience with marketing automation and social
publishing tools, like HubSpot, Pardot, Hootsuite or Sprout Social,
etc. Exceptional writing and editing skills, as well as, the
ability to adopt our venues--- style, tone and voice for various
types of content Ability to gather, analyze and interpret social
media and email campaign data Benefits Health Care Plan (Medical,
Dental & Vision) Retirement Plan (401k, IRA) Life Insurance (Basic,
Voluntary & AD&D) Paid Time Off (Vacation, Sick & Public
Holidays) Family Leave (Maternity, Paternity) Short Term & Long
Term Disability
Keywords: Lodge Management Group, Chicago , Digital Marketing Coordinator, Advertising , Chicago, Illinois
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