Head Of Marketing, gt.school (Remote) - $200,000/year USD
Company: Crossover for Work
Location: Chicago
Posted on: August 8, 2022
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Job Description:
Crossover is the world's #1 source of full-time remote jobs. Our
clients offer top-tier pay for top-tier talent. We're recruiting
this role for our client, gt.school. Have you got what it takes?The
primary objective of the US education system is to ensure that all
children attain a minimum level of academic achievement. Educators
and policymakers focus on "leaving no kid behind" and bash gifted
and talented ("GT") education programs for being unfair. But could
you imagine a five-star basketball recruit doing layup drills as a
high-school senior simply because that was what the rest of the
team was doing?Why should the most academically talented students
be treated differently? At gt.school, we believe it is unfair to
restrict the potential of these kids by sticking them in
unchallenging classes that stunt their growth. Through adaptive
learning apps and one-on-one coaching, students learn up to 10x
faster than traditional instructional methods. We complement this
accelerated learning with valuable life skills coaching that will
prepare them for adulthood and help shape the next generation of
leaders, innovators, and world-changers.Rather than restrict
ourselves geographically, our program is fully remote so that we
can serve students all over the country. However, this means we
cannot do campus tours or run enrollment events with the local
community. We need a seasoned B2C marketer that knows how to reach
our parents of GT students all over the country. In this role,
you'll create a marketing strategy to attract your audience,
driving signups and helping our business scale. With full ownership
of the marketing decisions, you will have the opportunity to create
an innovative strategy, implement it at scale, and place yourself
firmly on a CMO track.As the driving force behind the marketing
strategy of a rapidly growing EdTech startup, you will make a
significant impact on the future of education and our business. Are
you ready to help change the future for GT kids?What You Will Be
Doing
Keywords: Crossover for Work, Chicago , Head Of Marketing, gt.school (Remote) - $200,000/year USD, Advertising , Chicago, Illinois
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