Digital Media Coordinator
Company: DAC Group
Location: Chicago
Posted on: May 28, 2023
Job Description:
Leading digital performance marketing agency seeks a Digital
Media CoordinatorDo you have the enthusiasm to rise to each
challenge, the execution to drive outrageous performance, the
curiosity to continually expand your knowledge, and the courage to
propose original solutions to perplexing problems? Then you may
have just found the perfect opportunity at a performance marketing
agency like no other.If you regularly find yourself daydreaming
about online advertising, ad copy testing and strategies for
building impactful paid search campaigns, you might need a hobby.
More importantly, you might also fit seamlessly with DAC Group's
passionate "Geeks with Personality." We're a diverse bunch,
thrilled by anything from SQL breakthroughs to the latest -plot
twist of the hottest shows, so we can help you with the hobby thing
- as long as you can help us with the research, implementation,
management and reporting that goes into our paid media
campaigns.Sound like your kind of thing? Let's get to the
details!What you get
- The opportunity to shape the future-yours and ours-at one of
the world's most significant performance marketing agencies with
offices across the US, Canada, and Europe.
- A growth role where you will be learning digital paid media
management from people who live it, breathe it, love it.
- Fast-paced days learning from your colleagues, preparing
reports, building and launching SEM & display campaigns,
collaborating with the team to troubleshoot issues & tackle
business problems, meeting and exceeding client business goals,
analyzing data and interpreting online consumer behavior.
- A diverse, equitable, and inclusive (DEI) environment where you
can bring your whole self to work.
- A host of perks and benefits, including flexible hours, hybrid
working models, employee assistance, and 20 days off to recharge.
-What we get
- Bachelor's Degree in Mathematics, Science or Engineering fields
-
- Completion of Google Fundamentals, Google Advanced, DoubleClick
and Bing certifications is an asset
- Demonstrate ability to build basic campaign structures on both
engines
- Demonstrate ability to pull reports and provide insights and
observations on campaign performance at a high level
- Expert ability to download data into Excel, perform VLookups,
create Pivot Tables and charts
- Someone who is hungry to learn and wants to propel their career
forward!Responsibilities
- Become an expert in biddable paid media (initially focusing on
paid search, later adding paid social & display advertising
skills).
- Produce weekly/monthly reports, covering all paid media
channels & performance data.
- Work collaboratively, coordinate and communicate with internal
and external partners.
- Provide ongoing analysis and monitoring of paid search &
display campaigns with an eye to proactively expanding and
improving campaigns based on client business needs.
- Build, launch, optimize and maintain paid search & display
campaigns via Google Adwords, Bing, Yahoo, Facebook & other
platforms.
- Conduct search ad copy & banner ad testing per best practice to
drive performance improvements.
- Conduct keyword, placement & market research to make additions
to new and existing campaigns.
- Perform QA on campaign set-up and post-campaign launch.What's
next?We simply want to know what makes you special. Send us an
application that showcases your talent-and your personality-and
shows us how you would thrive in our unique agency
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Keywords: DAC Group, Chicago , Digital Media Coordinator, Advertising , Chicago, Illinois
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