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Vice President - Media Operations

Company: RateGain
Location: Chicago
Posted on: September 21, 2023

Job Description:

About RateGainFounded in 2004 and headquartered in India, RateGain Travel Technologies Limited (NSE,BSE: RateGain) is a provider of SaaS solutions and one of the world's largest processors of electronic transactions and price points for travel and hospitality. It works in more than 100 countries with its 2,200+ customers-including 8 Fortune500 companies, 23 out of top 30 hotel chains, 25 out of top 30 OTAs, all top 10 car rentals, and some of the largest travel management companies, cruise lines, and airlines-to help them accelerate revenue generation through acquisition, retention, and wallet share expansion.For more information, visit Job Responsibilities -As Ad Operations leader, you will be responsible for developing a team of brand direct, programmatic media buyers and ad operations specialists to ensure RateGain's customer's advertising campaigns are set up successfully to deliver outstanding performance. In this role, you will work closely with the Client Success and Sales Team, ensuring execution and delivery flawlessly exceeding campaign goals and critical metrics.What You'll Do:--- Lead and develop an Ad Operations team delivering detailed direct and programmatic ad execution across media properties (Social, Display, Google Ads, Twitter etc).--- Develop processes, tools, workflows and operational cadence to ensure the success and growth of RateGain's Media business by ensuring success and quality under media portfolio. ---- Participate in cross-functional team decisions and projects to improve overarching process, workflow, and growth of advertising portfolio.--- Partner with management to establish team goals and OKRs, and ensuring achievement to facilitate growth.--- Build foundational processes and standard methodologies within the ad tech/ops space by working with various ad tech platforms like ad servers, verification platforms and various measurement tracking tools.--- Work with Product and Engineering to identify changes to internal Ad systems / tools that reduce the occurrence and impact of bottlenecks affecting delivery scalability, and improve the efficiency and quality of ad campaigns--- Provide high-level POVs on industry trends and impact to Advertising campaigns to customers in QBRs or performance review meetings.Basic Qualifications:--- 10+ years' experience in Advertising, Programmatic Strategy, AdTech, consulting or operations at a data-driven, tech savvy company--- 7+ years' of people management experience especially with AdTech or Marketing consulting organization.--- Business administration degree or equivalent hands-on experience--- Ad operations experience, with experience in programmatic campaign activation, performance, strategy, and planning--- Experience working within buying and trafficking platforms--- Expertise in working with ad servers SSPs, ad exchanges, DSPs, verification and data tools--- MS Excel and Salesforce, or other CRM, proficiency.--- Experience working with VAST/VPAID/HTML5 ad formats.Preferred Qualifications:--- Knowledge of DFA/DCM, Sizmek, Innovid and various third-party video ad serving platforms--- Deep understanding of publisher monetization technologies for display, video, and audio - including GAM, header bidding, programmatic operations, affiliate marketing, and Digital Media--- Experience working with data management platforms (ex. Krux, Cxense, etc) and analytics tools (ex. Google Analytics, ComScore, etc)--- Have a core operational understanding of critical campaign components such as brand safety guidelines, ad viewability, and filtering for suspicious and/or fraudulent media activity--- Analytical, data-driven attitude with proven experience in data modeling--- Be customer focused (users and merchants) and be passionate about building phenomenal experiences for users.

Keywords: RateGain, Chicago , Vice President - Media Operations, Advertising , Chicago, Illinois

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