Demand Generation Manager, Direct
Company: Morningstar Credit Ratings, LLC
Location: Chicago
Posted on: February 25, 2021
|
|
Job Description:
The role is responsible for ideating, strategizing, planning,
executing, and managing integrated marketing campaigns to drive
pipeline aligned to Morningstar business units. This role requires
working cross-functionally across the Marketing organization,
Sales, Business Development, Customer Success, Partner, Product,
and other teams. You will play a strategic, consultative role by
providing rationalization and guidance to Marketing on prioritizing
and devising campaign plans while executing them with regular
oversight and reports on progress. You must be able to analyze
data, identify trends and make data-driven decisions. The ideal
candidate will have a proven track record of delivering strategic,
ROI-driven lead generation programs that materially impact the
bottom line.Responsibilities--- Build strategic campaigns to meet
pipeline goals for new and existing business with a focus on
persona and industry
--- Responsible for the coordination, scope, and identification of
resources needed to execute marketing programs designed to drive
awareness, increase demand, and generate pipeline
--- Oversight and coordination of business unit marketing calendar
of campaigns, programs, and events to ensure operational alignment
and efficiencies
--- Work cross-functionally with various departments to execute
integrated marketing campaigns
--- Ensure all programs are adhering to goal setting, ROI, and
delivery of success
--- Serve as a consultant in the development of content marketing
and thought leadership programs and materials, and oversee all
promotional planning in support of these programs
--- Test and measure campaign strategies to optimize performance
and marketing channels and analyze campaign KPIs, providing
feedback to various stakeholders for recalibration
--- Partner with field marketing teams to support virtual and
on-site events and webinars with strategic campaign planning,
promotion, execution, and follow-up.
--- Provide leadership for other marketers and campaign managers by
sharing best practices and providing strategic guidance
--- Provide and collect feedback to/from all stakeholders
throughout campaign processRequirements:Knowledge, Skills And
Experience--- 5+ years' experience in SaaS B2B marketing with a
strong emphasis on direct marketing and demand generation
--- Extensive experience in creating and executing integrated
campaigns, with a demonstrated track record of exceptional
achievement in demand generation programs for high-tech B2B
companies
--- Strong project management skills and ability to use data to
guide decision-making and resource allocation
--- Hard-working self-starter able to navigate a fast-paced
environment while still providing attention to detail and
approaching tasks conscientiously
--- Highly strategic, consultative player who can plan (think) and
execute (do)
--- Ability to think outside of the box and innovate the art of
marketing
--- Proven track record managing multiple priorities with
cross-functional teams
--- Ability to articulate and present plans to sales leaders and
executives--
--- Bachelor's degree or equivalent work experience
--001_MstarInc Morningstar Inc. Legal Entity Posted 2 Days Ago Full
time REQ-018956 About Us How to Apply for a Job at Morningstar Step
1 When you find a position you're interested in, click the 'Apply'
button. Please fill out this form completely, attaching your resume
and cover letter in the approved format. Read the job requirements
carefully and make sure to attach writing or design samples as
required. Applicants must submit their resume and other information
through our corporate website to be considered for a job at
Morningstar. No phone calls, please. Step 2 You will receive an
email notification to confirm that we've received your application.
Step 3 If you are called in for an interview, a representative from
Morningstar will contact you to set up a date, time, and location.
Be prepared for a rigorous interview process. To make sure you're a
good fit for Morningstar and we're a good fit for you, we'll
schedule time for you to meet with multiple staff members at all
levels of the company. Expect to return for multiple interviews as
part of the process. A representative from Morningstar will contact
you with the results of your interview-either with a job offer or
to let you know our plans for the position. Applicants With
Disabilities Who Need Accommodation Morningstar is committed to
working with and providing reasonable accommodation to individuals
with disabilities. If, because of a medical condition or
disability, you need a reasonable accommodation for any part of the
employment process, please call +1 312 384-3900 or email
AskHR@morningstar.com --and let us know the nature of your request
and your contact information. Please note:
Keywords: Morningstar Credit Ratings, LLC, Chicago , Demand Generation Manager, Direct, Executive , Chicago, Illinois
Click
here to apply!
|
Didn't find what you're looking for? Search again!
Other Executive JobsDirector, Software Engineering Description: The Dir, Software Engineering manages engineering functions and team s within an organization. This position leads the creation, improvement and operations of technical products and services. The Dir, (more...) Company: Sears Location: Hoffman Estates Posted on: 02/26/2021 Sr. Manager, EMV Testing & Certification Strategy Description: Discover. A brighter future. With Discover, you'll have the chance to make a difference at one of the world's leading digital banking and payments companies. From Day 1, you'll do meaningful work you're (more...) Company: Discover Location: Crystal Lake Posted on: 02/26/2021 Assistant Salon Manager - Antioch Crossings Description: Assistant Salon ManagerGot shears and a winning attitude Have a yearning to earn and a desire to support other stylists Then let's talk Maybe you're a stylist who wants more responsibility, Company: Great Clips Location: Crystal Lake Posted on: 02/26/2021 Queue Manager Description: Network Data Systems NDS is a proven leader in IT infrastructure consulting and is one of only eight US-based Cisco Partners with Gold, HCS, Cloud Managed Service Provider and Gold Star of Customer (more...) Company: Network Data Systems Location: Schaumburg Posted on: 02/26/2021 Assistant General Manager Description: The Assistant General Manager is responsible for driving successful sales and creating a Wow Guest experience. It is a great opportunity to be a key player in store success. Working closely with the (more...) Company: Jiffy Lube Location: Oak Lawn Posted on: 02/26/2021 Restaurant Manager Description: Do you relish the opportunity to create lifelong memories with customers Can you add that extra special ingredient to our staff of high-performing leaders Successful candidates in the Restaurant Manager (more...) Company: Portillo's Location: Skokie Posted on: 02/26/2021 RESTAURANT MANAGER Description: Get Fired Up and Steer Your Career to great opportunities Your leadership ensures that our food, service, people and atmosphere are Company: Longhorn Steakhouse Location: Orland Park Posted on: 02/26/2021 Package Engineering Project Manager, Beverage, Consumer Packaged Goods Description: REFERRALS ALWAYS GREATLY APPRECIATED DIRECT CLIENT, Beverage, Consumer Packaged GoodsPACKAGE ENGINEERING PROJECT MANAGER PLAINFIELD, IL12 MONTHS CONTRACTOnsite: 1-3 days/week, virtual remainder of (more...) Company: Alpha Consulting Corp. Location: Plainfield Posted on: 02/26/2021 Director of Fulfillment Description: The successful candidate will have 10 years experience in a fast paced distribution center environment that fulfills consumer products to multiple US domestic channels including consumer, major US wholesale (more...) Company: Grunt Style LLC Location: Carol Stream Posted on: 02/26/2021 General Manager Description: Do you relish the opportunity to create lifelong memories with customers Can you add that extra special ingredient to our staff of high-performing leaders At Portillo's, we're looking for a General (more...) Company: Portillo's Location: Tinley Park Posted on: 02/26/2021 |