Corporate Communications Manager, MarTech
Company: Finitas
Location: Chicago
Posted on: August 7, 2022
Job Description:
In this role you will be responsible for supporting the medical
Thought Leaders, partnering with internal stakeholders and Subject
Matter Experts in highlighting and strengthening the speaker
positioning at industry events, hosted events, and client
events.
You will play a critical role in bringing proprietary data and
analytics and client stories to life through speaking engagements,
events, webinars, content and more. This position will help the
Marketing Team in advancing business objectives, ROI targets,
driving awareness and advancing organizational reputation.
Our client offers an excellent package and hybrid working model,
you will need to be willing to travel 20% of the time to attend
conferences and industry events. They have offices in NYC, Boston,
Chicago, and Baltimore.
Responsibilities
- Manage the Speakers' Bureau, coordinate inbound/outbound
(virtual/in-person) engagements
- Maintain up-to-date bios, fact sheets and headshots for Thought
Leaders
- Lead the preparation for Thought Leaders, including working
with internal and external partners to ensure deliverables meet
content and messaging goals for the event
- Create compelling Thought Leadership presentations----including
outline, messaging, talking points and slide decks----from ideation
to stage
- Maintain slide repository to ensure consistency in messaging
and that slide appearance is on-brand across all Thought Leader
presentations
- Collaborate with the Events team to ensure submission for
speaker compliance and clearance, and how speaking engagements fit
in with overall association sponsorships
- Collaborate with Marketing Directors and Sales teams for client
engagements to gain further insight on the relationship in the
context of national trends and benchmarks
- Work with Social Media Specialists to plan and schedule organic
social content promoting speaking engagements on both brand and
Thought Leader handles
- Implement data analysis to showcase overall ROI measurement and
develop/maintain an enterprise-view that highlights upcoming
activity and outreach
Requirements
- Bachelor's degree in Communications, Journalism, English or
related field
- 7+ years' experience in content marketing/corporate
communications in B2B HealthTech
- Experience in healthcare industry; knowledge of the healthcare
event landscape
- Ability to translate complex concepts into a simple, visually
compelling narrative
- Strong PowerPoint experience and portfolio of past work
- Excellent written and visual communication skills with a
special ability to cut through with a succinct, modern
communication style
- Graphic design experience is a plus
Keywords: Finitas, Chicago , Corporate Communications Manager, MarTech, Executive , Chicago, Illinois
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