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Brand Manager, Pull-Ups

Company: Kimberly-Clark
Location: Chicago
Posted on: September 25, 2022

Job Description:

Brand Manager, Pull-UpsJob DescriptionKimberly-Clark is seeking a Brand Manager: Pull-Ups in Chicago, IL!This role gives you an opportunity to work on one of Kimberly-Clark's leading brands, and is a key driver of K-C's future growth.You are a skilled marketer accountable for driving business planning and marketing execution for one of our iconic brands in the US. The desired outcome is sustainable organic growth with a clear foundation of consumer insights, brand positioning and innovation and marketing plans that result in sales, profit, share and equity gain. This position must focus on the consumer and put them at the center of everything you do. You will provide work direction to Associate Brand Managers while also influencing cross-functional partners in a matrix organization to include R&E, Supply Chain, Finance, Insights & Analytics, and Sales. This role reports to the Senior Brand Manager.Summary of Position:The primary purpose of the Brand Manager position is to drive business planning and execution for the Pull-Ups - Brand total portfolio and contribute to the overall business strategy. This role will report to the Senior Brand Manager, and is also responsible for development talent. Key customers include brand, sector and business unit management, R&E, customer development, agency partners, product supply teams.This is a unique opportunity to work on one of the leading Childcare brands and a key driver of KCNA's future growth.Essential Accountabilities:

  • Plays a leading role in solidifying the marketplace position and marketing plans for the Pull-Ups - Brand
  • Develops and executes annual operating plans and PESO marketing plans that deliver financial objectives and aligns with brand strategies
  • Assists in managing the A&CP budget to stay on track in delivering quarterly and annual financial commitments
  • Analyzes consumer data, market share and sales reports to understand brand performance, product health and to track progress against marketing initiatives and return on investment analysis for marketing programs
  • Participates in customer business planning process and collaborates with Sales Strategy team and Channel Development team to ensure delivery of net sales and market share objectives
  • Collaborates with Strategy & Innovation counterparts and directs the brand to ensure the brand promise and purpose is woven through all brand activities
  • Contributes to the development and execution of portfolio pack, pricing, trade promotion and distribution strategies
  • Participates in monthly brand demand reviews, capacity reviews, risk mitigation and incremental sales opportunities
  • Provides daily work direction to an Associate Brand Manager and/or Sr. ABM and leads skill development through regular coachingWorking Conditions:Travel up to 10% of the work time. Travel may also include business travels via aircrafts and motor vehicles to various locations. Role is based at the K-C location in Chicago, ILWhen we collaborate, we all succeedGroup effort wins championships here. Motivated team members pitch in, thinking and working together to solve problems and reach goals. You'll be valued as an important part of your team's success. The diversity of our staff creates a varied and vibrant community that makes so much success possible. We welcome, include, and look to promote all.Basic Qualifications:
    • Bachelor's Degree in Marketing/Business related field
    • Minimum of 7 years prior marketing experience in brand management or digital marketing
    • Experience of developing digital marketing plans including owned asset management, SEM, digital media agency management, CRM, personalization, audience evaluation across 1st and 3rd party and marketing technology.
    • High familiarity with brand development planning, innovation and creative ideation processes.
    • Strong skills and experience with diagnosing and resolving complex problems and opportunities.
    • Demonstrated capability of building a strong, positive, winning and caring team culture and build talent.
    • Ability to craft vision and strategy and make it come to life with actionable plans.
    • Strong analytical, decision making, influence, and compelling communication skills.
    • Demonstrated ability to lead and inspire cross functional teams to deliver strong innovation plans.Preferred Qualifications:
      • Graduate degree in Marketing or Business Administration
      • Prefer 7+ years of business experience in brand management with major CPG
      • Previous team leadership and or formal coaching/mentoring accountabilityAbout UsHuggies -. Kleenex -. Cottonelle -. Scott -. Kotex -. Poise -. Depend -. 25% of people in the world use Kimberly-Clark products every day. And it takes the right people, in the right jobs and the right places, to make that happen.At Kimberly-Clark, you'll be part of the best teams committed to driving innovation and growth. We're founded on 150 years of market leadership, and we're always looking for new and better ways to perform-so what can you do with that? There's no time like the present to make an impact at Kimberly-Clark. It's all here for you at Kimberly-Clark.
        Total BenefitsHere are a few of the benefits you'd enjoy. For a complete overview, see www.mykcbenefits.com.You're looking to make a difference. When and where it works best for you. And at Kimberly Clark, we're constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, you'll experience Flex That Works, flexible work (hybrid) arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business. Great support for good health with medical, dental, and vision coverage options. No waiting periods or pre-existing condition restrictions.
        To Be ConsideredClick the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.
        And finally, the fine print---For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world. We actively seek to build a workforce that reflects the experiences of our consumers. When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law. The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position.#HybridGlobal VISA and Relocation Specifications:K-C will support in-country relocation for the chosen candidate for the role, including assistance to obtain proper work authorization. The benefits provided will be per the terms of K-C's applicable mobility policies. The benefits/policy provided will decided in K-C's sole discretion.Primary LocationUSA-IL-ChicagoAdditional LocationsWorker TypeEmployeeWorker Sub-TypeRegularTime TypeFull time

Keywords: Kimberly-Clark, Chicago , Brand Manager, Pull-Ups, Executive , Chicago, Illinois

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