Marketing Manager

Company: Park Hyatt Chicago
Location: Chicago
Posted on: March 20, 2023

Job Description:

The Park Hyatt Chicago, our founding Park Hyatt hotel, opened its doors for the first time in 1980 and has since been celebrated for its sophisticated design, world-renowned service & culinary offerings, and an impressive private art collection just steps from the famed Magnificent Mile. Following a $60 million dollar renovation of our guestrooms, suites and public areas, we are excited to welcome back our guests and colleagues alike with our reimagined experience.

At Hyatt, we believe our guests select Hyatt because of our caring and attentive colleagues who are focused on providing efficient service and meaningful experiences. Join us for this incredible opportunity to be a key member of our leadership team at Park Hyatt Chicago and Hyatt Hotels; a company that continuously earns a spot on Fortune's 100 Best Companies to Work For year after year!

The Marketing Manager is responsible to develop, implement, monitor and evaluate the hotel's marketing and communication strategies including; advertising, promotions, social media, public relations, graphics, and collateral to support the marketing objectives for the hotel and to maximize the hotel's positive exposure in local, national, and international markets.

Responsibilities include:

Propose and implement property specific marketing and PR strategies to include, but not limited to maintaining and marketing websites, leveraging organic and paid social media, and developing hotel collateral, sales materials and support the marketing of on-property events.

Lead the development of individual marketing and PR plans specifically for outlets including restaurants, spa, events (weddings, catering, etc.) and on-property experiences.

Work closely with Sales, Revenue Management and Food & Beverage teams to identify opportunities and trends and develop relevant on & offline strategies

Lead agency management and oversee strategic recommendations for any outside agencies that are employed by the hotel including PR, Social and Digital Media.

Work with the Director of Sales, Marketing and Events and creative agency to develop, coordinate, execute, and maintain a social media plan including, but not limited to, Facebook, LinkedIn and Instagram .

Work with the Director of Sales, Marketing and Events, Director of Operations and Leadership Team to create and execute a NoMI restaurant marketing plan including brand activations, promotional events and holiday experiences.

Partner with our Hyatt Field Marketing team and above-property Sales, Marketing, Events and Revenue leaders to align on strategies and objectives.

Assist in organizing and planning property specific on and off property events for exposure while working closely with cross-functional property colleagues .

Maintain and build relationships with new and existing online influencers for additional content and promotion of guest rooms, food and beverage outlets and catering events.

Maintaining an analysis of the hotel's key competitors marketing communications activities and monitor marketing trends, tools and applications specific to the hotel industry and target market(s).

Provide copy and design for visual materials for hotel promotions, PowerPoint presentations, invitations, sales proposals, websites, social media, printed collateral and property guest/internal communications and ensure all are within brand standards .

Develop local brand partnerships to help drive awareness and enhance overall guest experience .

Monitor, coordinate and respond to reputation management channels such as online travel-related review sites (Trip Advisor, Yelp!, Google, etc.) to generate positive exposure .

Responsible for weekly and monthly reporting of agency productivity, efforts and successes.

Assist Director of Sales, Marketing and Events and leadership in crisis management coordination and external communication.

Any other tasks as assigned by Director of Sales, Marketing & Events or General Manager

Salary

Salary range for this position is $60,100 - $87,000. Actual pay will be commensurate with experience.

Benefits:

We have you covered with an awesome rewards package!

Health and welfare plans? We have a range of choices for you and your eligible dependents available after only 30 days of employment! Hyatt also covers basic life insurance for all colleagues.

Financial wellbeing? Got it! Opt into our 401(k) plan with match, College Saving Plan or the Employee Stock Purchase Plan.

Oh, and we don't want to leave out our lifestyle benefits! Paid time off, holidays and sick leave, paid Family Bonding Time, Adoption Assistance, discounted and complimentary rooms at Hyatt locations across the globe, free colleague meals during shifts, complimentary or discounted parking and transportation options, and many more!

Our team members work in an environment that demands exceptional performance yet reaps great rewards. Whether its career opportunities, job enrichment or a supportive work environment, if you are ready for this challenge, then we are ready for you.

Hyatt is an Equal Opportunity Employer - M/F/Veteran/Disability/Sexual Orientation/Gender Identity

Keywords: Park Hyatt Chicago, Chicago , Marketing Manager, Executive , Chicago, Illinois