Lead Generation & Campaign Manager

3-5+ years experience in a fast-paced lead generation environment with a B2B SaaS product3+ experience scaling demand marketing programs (e.g., webinars, lead nurturing, account based marketing (ABM), etc.)Proven track record of prioritizing and delivering results within an ever-changing environmentProven record of partnering with sales to meet or exceed pipeline and revenue targetsExtensive knowledge of marketing automation, web content management, web analytics, and business intelligence (Marketo, Salesforce, and related-technologies)Able to work in fast paced work environment and juggling both short and long term priorities along with daily demandsAbility to energize peers and engage them toward action and resultsData driven individual who develops shared measurement and tracking of lead generation programs for marketing and salesCreativity to build innovative programs that engage prospects and optimize marketing dollarsAbility to lead and communicate effectiveness of marketing campaigns to senior executives and provide recommendations for pipeline growthEducation: Bachelors DegreeWhy Us:

• Healthcare benefits, including medical, dental, and vision.
• Ancillary benefits, like 401(k) matching, retirement savings (up to 4%), life insurance, short and long-term disability, accident, critical illness, and hospital indemnity.
• A full suite of voluntary benefits, such as identity theft protection, pet insurance, and car rental discounts.
• A company culture focused on growth opportunities , i.e., we like to promote quickly and internally, we host an annual holiday party, and have a robust referral program that allows employees to earn even more money on top of their base pay.
• We promote quickly and internally, and have a robust referral program that allows employees to earn even more money on top of their base pay.
  
  
  
  Job Description: -The Lead Generation & Campaign Manager will own the execution of our demand generation programs for several key brands to drive top-line growth. This individual will work to identify and generate new leads for our Sales teams through a multi-channel and innovative strategy.Job Responsibilities Include:
  • Develop and execute measurable integrated demand programs that drive revenue
  • Bring modern, effective marketing approaches to a high velocity sales and marketing organization
  • Design and implement high-impact programs that are optimized to deliver results across the marketing and sales funnel while hitting target metrics, including leads, pipeline, and high ROI campaigns
  • Track and monitor digital marketing channels and performance -
  • Gain a deep understanding of the target audience and core messages needed to produce effective demand generation campaigns
  • Manage goals and metrics for all digital marketing programs, including: lead nurturing campaigns, content syndication, SEO, SEM, and more. -
  • Strategize on creative campaigns designed to increase brand engagement and convert leads. -
  • Interlock with sales leadership to ensure agreement on priorities, adjusting as required by changing market conditions and emerging opportunities
  • Forecast, measure, analyze and report on the impact of demand creation activities on sales pipeline, revenue and sales cycle length
  • Work collaboratively across the go-to-market - organization to align and communicate programs -
  • Manage key components of the digital marketing technology stack; evaluate and recommend new technologies to improve process and optimize performance
  • Communicate up, down and across the organization and agencies to ensure the best business outcomes from every Demand Gen priority and investmentAbout Us:Founded in 2004, Vensure Employer Services provides PEO solutions and human resource outsourcing to small and mid-market businesses across the country. Through its subsidiaries, including VensureHR, the company processes more than $35 Billion in payroll and supporting more than -885,000 -worksite employees. With services including payroll, medical and voluntary benefits, workers' compensation, risk management and HR administration, Vensure companies support a broad spectrum of industries, allowing small business owners to cost-effectively manage HR functions and turn their attention to growth and profitability initiatives.
    
    Posted: 3 daysBenefits:
    • Healthcare
    • Dental
    • Vision
    • 401(k)
    • Education Assistance
    • Paid Vacation
    • Paid Holidays
    • Paid Sick Days
    • Flexible Spending Accounts (FSAs)
    • Health Savings Accounts (HSAs)
    • Life Insurance
    • Long-term Disability
    • Short-term Disability
    • Employee DiscountsPandoLogic. Keywords: Lead Generation Manager, Location: Rolling Meadows, IL - 60008

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