Good Giant Announces Mark Naparstek as Executive Creative Director

Company: Nevadabusiness
Location: Chicago
Posted on: April 30, 2024

Job Description:

MOBILE, Ala. and RENO, Nev. (Feb. 15, 2024)-Good Giant, the country's leading gaming-focused creative agency, is thrilled to announce the appointment of Mark Naparstek as executive creative director.With a proven track record of elevating brands through innovative and strategic creative solutions, Naparstek is poised to play a pivotal role in shaping the creative direction of Good Giant. His extensive experience, spanning diverse industries and encompassing award-winning campaigns, positions him as a valuable addition to the agency's leadership team."Mark doesn't just work in advertising; he lives and breathes it," said Rich Sullivan, CEO of Good Giant. "We're confident that his collaborative approach and deep breadth of experience will inspire our clients and propel Good Giant to new creative heights."In his new role, Naparstek will oversee all creative initiatives and lead the development of innovative campaigns for Good Giant's growing roster of clients, including Live! Casinos & Hotels, Cherokee Nation Entertainment, Wind Creek Casinos & Resorts and Travel Nevada.Prior to joining Good Giant, Naparstek served as Vice President and Executive Creative Director at OH Partners in Phoenix and Las Vegas.Naparstek's career began in New York City, where he worked as an art director on campaigns for ThermaCare, Whirlpool, BMW and T-Fal. His talents then took him to Las Vegas, Nev., where he spent a decade contributing to the iconic "What happens here, stays here" campaign for the Las Vegas Convention and Visitors Authority. Naparstek's impressive portfolio includes work for a wide range of clients, including travel and tourism brands such as MGM Resorts International, Caesars Entertainment, Virgin Hotels, and Gila River Resorts and Casinos.His achievements have earned him numerous national and international advertising awards, and he was named Creative Person of the Year by the Phoenix, Arizona Advertising Federation. Naparstek's work has garnered hundreds of awards and has been featured in The New York Times, Forbes, ABC News, Nightline, The View, USAToday and more.In addition to his professional accomplishments, Naparstek has a strong commitment to education and industry involvement. He has served as Creative in Residence at the Miami Ad School and has shared his insights as a guest lecturer at UNLV, ASU, University of Phoenix and the College of Southern Nevada. Mark Naparstek has also served as a judge for various ADDY Awards ceremonies across the United States.Good Giant is a strategic creative agency with offices in Mobile, Ala., Chicago, Reno, Nev. and Tulsa, Okla. More information is at goodgiant.com.# # #About Good GiantGood Giant is one of the country's largest gaming-focused creative agency, formed in 2022 when Nevada-based Foundry and Alabama-based Red Square Agency merged. Good Giant provides comprehensive marketing services with a focus on casino resorts, as well as select brands in consumer packaged goods, finance and tech. Clients include Barracuda Championship PGA TOUR Event, Cherokee Nation Entertainment, Foxwoods Resort Casino, Hard Rock Casinos, Hilton Worldwide, Inn of the Mountain Gods, Live! Casinos & Hotels, Patreon, Reno Rodeo, SNICKERS and Wind Creek Hospitality.
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